You wouldn’t let an uninsured roofer climb around on your house, right? Or hire a cable guy who doesn’t know a wrench from a wire cutter? Hiring a photographer without liability insurance is the same gamble — just with nicer lighting. Most licensed trades — like electricians and plumbers — are required to carry liability insurance. Photography isn’t regulated the same way, but that doesn’t mean it’s any less risky.You should always ask your photographer for proof of insurance. Here’s why […]
Robotic surgery sounds otherworldly, but it’s actually becoming somewhat commonplace. Certain procedures, like prostate surgery, have seen the benefits of smaller incisions, less blood loss, and reduced healing times. To share their stories of excellent patient outcomes, Intermountain Health brought me in for a day. To make the procedures look believable, we sterilized various clients’ limbs. Always a good time to have your leg wrapped in orange bacteria-killing plastic for an hour. Interestingly, in some cases, the surgeon is a […]
I hope this is obvious. Here’s the website of a client who just redid their business portraits. Which one do YOU think looks better?
The great Bronco Von Miller stopped by 34 Left studios the other day, to tape a PSA about Glaucoma. Sponsored by Allergan, who make powerful Glaucoma medication, the future Hall-of-Famer hit his marks, nailed his lines, and spent the last half hour with me shooting stills. The video is about knowing the risks of Glaucoma, and seeking treatment if you think you or someone in your family may be affected. The New York production company, MultiVu, built a beautiful bright […]
This month, I had the pleasure of working with Taylor Carpenter of Carpenter Design on a ground-up web redesign for the Health & Wellness Center at University of Colorado Hospital in Aurora. As far as Taylor and I are concerned, a cohesive design and photography plan is the only way to totally redo a web site. The visual consistency, the uniform style, and the happy lack of stock imagery are all keys to a successful update. Our shot list, planned over several […]